What’s That Smell? Seduction

Scent pro Tracy Pepe

Scent pro Tracy Pepe

The lobby of Toronto’s Trump Hotel has all of the elements of a ritzy, five-star lodging. The check-in desk is wrapped in Macassar ebony. The floor is inlaid with onyx and the drapes are velvet.

The most luxurious design detail, however, isn’t visible or even that discernible. Subtle wafts of champagne and caviar drift through the foyer, giving the place an air of exclusivity, and providing an olfactory signal to the c-suite clientele that they’ve arrived – literally and figuratively.

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